Free Media Kit Generator

Build the media kit brands ask for. Add your stats, audience, and rates, then download a one-page PNG you can attach to any pitch email. Free, no sign-up.

What brands expect in a media kit

A media kit is the one-page summary a brand looks at before deciding whether to work with you. It answers the questions they ask every creator: who you are, who your audience is, how big and how engaged it is, and what a collaboration costs.

Fill in your name, niche, and a short bio, add each platform with its follower count and engagement rate, describe your audience, list your rates, and pick a theme. Download the finished kit as a one-page PNG you can attach to a pitch or drop into a DM.

Sections included

The layout covers everything a partnerships manager scans for:

  • Profile: name, handle, niche, photo, and a short about section
  • Platforms: followers and engagement rate for each account
  • Audience: age, gender, and location breakdowns, plus custom stats
  • Rates: per deliverable, like a Reel, a TikTok, a story bundle, or a YouTube integration
  • Past collaborations and contact details
  • Five color themes

Rates and follow-up

List a starting rate for each deliverable rather than a range; brands negotiate down from whatever you write. Keep the kit to one page, and put the link to your page or portfolio on it so the brand can see your work without asking. When the deal closes, our free invoice generator produces the invoice.

Frequently asked questions

What should a media kit include?

Your name and niche, a short bio, follower counts and engagement rates per platform, audience demographics, your rates per deliverable, examples of past brand work, and how to contact you. The generator has a section for each.

Do I need a media kit with a small following?

Yes. Brands increasingly work with nano and micro creators, and a clear kit with a strong engagement rate is exactly what gets those deals. Use our engagement rate calculator to find your number.

Should I put my rates in the media kit?

Most creators do. It filters out brands with no budget and saves a round of emails. If you prefer to negotiate case by case, leave the rates section blank.

What file format is the download?

A PNG image of the one-page kit, which attaches to any email and previews inline in most inboxes.

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